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| April 18, 2023

Why is buying gold Coins/ bars/ Jewels during Akshaya Tritya considered to be auspicious?

On the third day of the bright half of the month of Vaisakha, a Hindu festival, ‘Akshaya Tritiya’, is observed in India. It signifies the "third day of unending prosperity". In Indian tradition, gold is a representation of wealth and success, and purchasing gold on this auspicious day is considered to bring luck and prosperity into one's life. This custom has been practised for a long time.

Gold has continually increased in value over time, making it a smart investment choice. Investing in gold coins/ gold bars online around Akshaya Tritiya is lucrative. Muthoot Gold Bullion Corporation, a part of The Muthoot Group, also has some very beautiful designs of gold jewels/gold bars /gold coins in various denominations for you to consider for your purchase online this Akshay Tritya.

Here are a few other things to consider while investing in gold

  • Authenticity: Keep in mind that every gold or gold coin you buy should be Assay verified and BIS hallmarked before investing. We at Muthoot Gold Bullion Corporation have gold coins that are BIS (Bureau of Indian Standards) verified, 24CT Gold bars with 999.9 Pure Gold

  • Diversification: Modern gold bars and coins are available in a wide range of styles, dimensions, and designs. You can explore the wide range of collections at Muthoot Gold Bullion Corporation and avail the best deals.

  • Digital gold: In this digital era, we have more options than we can think of. You don't need to acquire physical gold; instead, you can invest online, which protects you against inflation. You have options available to buy digital gold coins using cryptocurrencies or on specialized websites.

  • Better investment: Over the long run, purchasing gold coins have become a more preferred option as it helps save the additional cost that one incurs on making any jewellery.

  • Reachability: You will definitely want to prefer a store nearby if you wish to make a purchase of any gold item, be it a gold bar, a gold coin, or an antique gold jewel. With Muthoot Finance’s branches practically everywhere in India makes it a more accessible and preferred choice. And the purchase can be made from the comfort of your home through our website too. Visit us online here

  • Availability: What more would one need than a bunch of options to explore. There are some mesmerizing designs available in multiple stores, which also have beautiful impressions of deities and other designs to choose from. At Muthoot Gold Bullion Corporation (MGBC), you may also find authentic jewellery options to choose from the Indivara collection which are readily available in just 1-click. We also offer customizations on request.

In conclusion, investing in gold is a good idea for the whole family because it always increases in value and is regarded as secure for the future. When buying gold, you have a lot of choices, so go ahead and get whatever you want.

Basic guidelines to remember - Genuineness, Diversification, Better Investment, Reachability, Availability, and consideration of digital gold are fundamental considerations to keep in mind prior to purchasing gold.

Wishing prosperity to all on the auspicious occasion of Akshaya Tritiya.


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